Insurable Interest Canadian Insurance Blog

By Mark Breading & Heather Turner, ReSource Pro — What are the strategic priorities for agency leaders in 2025 and beyond? What are the drivers behind those big initiatives? And what hurdles are they striving to overcome? These and other questions were the subject of new ReSource Pro research focused on understanding the initiatives independent agencies are actively pursuing to position themselves for success. In everyday operations, agency owners and senior executives have a wide range of strategy options – both business and technology-related – to choose from. Many initiatives can be traditional, like new carrier partnerships, improving operational efficiencies, extending sales into new lines, or upgrading agency management systems. Others are newer and more transformational to the business, such as partnering with insurtechs or capitalizing on new models like parametric or usage-based insurance. Knowing where to focus investments and resources for the most ROI can be a tough challenge, particularly for agencies with fewer than 25 employees. Larger players, however, face their own set of challenges in this area as well. What our research found is an overwhelming consistent theme across agencies of all sizes – a heightened focus on efficiency and productivity. Agency leaders recognize that improving productivity...

Scalable Coverage Designed to Protect Canada’s Farmers Who Raise Livestock Chicago, IL (May 15, 2025) – Hub International Limited, a leading global insurance brokerage and financial services firm, announced today the launch of HUB Livestock Insurance in Canada, a scalable product with multiple specialized sub-programs, including equine, poultry and egg, dairy and cattle offerings, with others in development. HUB Livestock Insurance is designed to deliver targeted protection for risks unique to farm animals, including Property & Casualty (P&C), mortality, disease, theft and transit-related losses. Business owners in the livestock industry face distinct challenges when it comes to securing proper coverage for animal-related risks. Too often, they struggle to find advisors and carriers who truly understand the complexities of animal-based businesses, leaving them vulnerable to being underinsured when standard commercial or basic farm policies fall short. “Our HUB advisors bring specialized expertise, proprietary resources and a sector-focused approach to closing coverage gaps and strengthening the long-term resilience of livestock operations,” said Marc Chouinard, HUB National Practice Lead, Agribusiness Canada. “HUB Livestock Insurance underscores our commitment to understanding the challenges our clients face and addressing them with innovative, forward-looking solutions.” HUB Livestock Insurance was developed with Specialty Program Group Canada (SPGC), a...

Under-40 consumers overlook traditional life insurance plans citing misalignment with their stage in life (32%), high costs of premiums (28%), and lack of immediate benefits (25%) Majority seek living benefits instead, like emergency financial support, wellness rewards or coverage for fertility treatments Windsor, CT (Sept. 15, 2025) – The World Life Insurance Report 2026, conducted jointly by the Capgemini Research Institute and LIMRA, shows that even though 68% of adults under the age of 40 see life insurance as essential for a healthy financial future, current offerings do not align with their financial priorities, hindering adoption. The report finds that young consumers† seek near-term gratification through easy-to-access benefits throughout their life, which are often not included in a traditional life insurance policy. While some carriers offer these benefits, 1-in-4 consumers are still turning down life insurance due to confusing processes and complex jargon that make policies difficult to understand and use. An industry in transition: a need to demonstrate relevance to next-gen policyholders The life insurance industry is facing a critical challenge as its next generation of customers redefines their major life milestones. The Capgemini-LIMRA study reveals consumers under the age of 40 today are delaying or skipping the traditional...

Insurance Bureau of Canada Releases Three-Point Resilience Plan to Better Protect Canada from Natural Disasters Edmonton, AB (Sept. 18, 2025) – New polling commissioned by Insurance Bureau of Canada (IBC) reveals that Canadians are deeply concerned with the country’s disaster preparedness: 58% of Canadians surveyed do not believe Canada has prepared communities for natural disasters. 61% are not confident that governments are working together to prepare Canada for future disasters. 80% of Canadians support the creation of a national emergency management agency to coordinate disaster response across jurisdictions. “After years of escalating natural disasters and a lack of coordination between governments to build resilience, these survey results from Canadians are not surprising but should serve as a much-needed wake-up call,” said Celyeste Power, President and CEO, IBC. “As severe weather events increase in frequency and severity, Canadians expect all orders of government to work together to ensure communities are protected from the impacts of wildfires, floods and other natural disasters.” With Canadians facing escalating threats from natural disasters, IBC is renewing its call for the federal government to establish a national emergency management agency that would improve disaster preparedness and recovery efforts across Canada. This recommendation is part of IBC’s Three-Point Resilience Plan, a comprehensive...