Reshaping Personal Insurance Underwriting: Inside the MyChoice–Billyard Collaboration
By Dave Brooks, Director of Marketing, Billyard Insurance Group — While much of the insurance industry’s public discourse has centred on rate pressure, capacity constraints, and the growing complexity of personal lines risk management, some of the most consequential innovation has been happening quietly, far from conference stages and headline announcements. Over the past two years, MyChoice and Billyard Insurance Group (BIG) have been working in close partnership on a practical response to the underwriting challenges facing brokers and carriers alike. That collaboration led to PrecisionX, an underwriting and pre-risk assessment platform built to improve accuracy, reduce loss-ratio volatility, and increase operational efficiency at scale. Rather than positioning artificial intelligence as a future-state ambition, the collaboration has remained grounded in solving real-world problems underwriting teams and brokerages are confronting today. That practical focus was shaped early on by MyChoice’s participation in the Google for Startups Accelerator: Canada, where access to cloud infrastructure and early AI tooling helped form the foundation of what would later become its submission validation and evidence intelligence engine. From Growth to Underwriting Precision For fast-growing brokerages, scale can be a double-edged sword. Increased submission volume can introduce underwriting risk, manual bottlenecks, and subtle premium leakage. These...
