Navacord Consolidates Broker Partners Under One National Brand
Continues Momentum Towards Building the Great Canadian Brokerage Toronto, ON (Nov. 11, 2025) – Marking a significant step in its transformation into a unified national presence, Navacord Corp., one of Canada’s largest and fastest-growing multi-line insurance brokerages and financial services firms, has officially rebranded six of its Broker Partners under the Navacord banner, effective November 1, 2025. Those six brokerages are: Waypoint Insurance Services and Waypoint Benefits & Financial Services Seafirst Insurance Brokers Lloyd Sadd Insurance Brokers and Lloyd Sadd Consulting Iridium Risk Services Ives Insurance Brokers Insurance Store This rebranding coincides with the respective amalgamations of BC-based Waypoint Insurance and Seafirst Insurance; Alberta-based Lloyd Sadd Insurance and Iridium Risk Services; and Ontario-based Ives Insurance and Insurance Store. Each of these three amalgamations is designed to strengthen locally-based expertise, deliver a more consistent client experience within the regions they serve, and enhance operational efficiency. “Aligning these brokerages under a unified, national brand is a defining moment for Navacord,” says Shawn DeSantis, President and CEO, Navacord. “This step forward allows us to enhance our value proposition for both employees and clients and accelerate our momentum as an industry leader, while scaling our capabilities and continuing to deliver high-quality service.” This announcement...