Ontario Financial Services Regulator Encourages Consumers To Verify Credentials With New Online Tool
Financial Services Regulatory Authority of Ontario (FSRA) launches Check Credentials Tool Toronto, ON (Mar. 1, 2024 – Ontario’s financial services regulator (FSRA) is launching an education campaign encouraging all consumers to check the credentials of the person they are getting financial advice from. FSRA is making it easy for consumers to do this through a new online tool. The Check Credentials Tool will help individuals verify whether their financial professional holds the necessary credentials to use the Financial Planner or Financial Advisor (or similar) title in Ontario. These titles indicate that the professional has met minimum education standards, is supervised, and adheres to a code of conduct. “In many cases people are entrusting their life savings to financial professionals and they expect that these people are properly trained and supervised,” said Huston Loke, Executive Vice President of Market Conduct, FSRA. “We encourage consumers to check credentials and we are making it easy through our new Check Credentials Tool.” Research conducted by FSRA suggests consumers may not be spending enough time seeking out a qualified financial professional and verifying their credentials. Fifty per cent of respondents spent more time researching their last cellphone purchase than they did their financial professional. In less...