COVID-19 Sparks New Family Conversations Around Financial Matters
Arlington, Va., July 8, 2020: Two-thirds (67%) of Americans say that the pandemic has been a wake-up call for them to reevaluate their finances, according to a new study by Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products for sound financial planning. The survey, “Tough Talks During COVID-19,” asked 2,000 Americans aged 18–56+ how they feel about their finances in light of COVID-19, how it has impacted family conversation, and if they’ve adjusted their behaviors as a result. The study also draws comparisons to a similar survey Life Happens conducted in January 2020 that uncovered a delay in Americans’ life milestones and a greater focus on their finances. Normalizing Family FinancesThe COVID-19 pandemic has sparked open conversations about end-of-life and future emergency plans. Americans say they are now less likely to avoid talking about financial matters at the dinner table than they were before COVID-19—40% compared with 45% avoiding these topics in the survey fielded in January 2020. The top five topics that have dominated dinner table discussions are: 1. Wills and inheritance – 33%2. Current health issues and concerns – 32%3. Life insurance coverage – 30%4. Current financial status – 29%5. Emergency savings –...