New York, NY (Apr. 9, 2026) \u2013 Empathy, the leading technology platform transforming how families prepare for and navigate life\u2019s most difficult moments, is pleased to announce the launch of its digital legacy planning platform, Empathy LifeVault\u2122 in Canada, coming first-to-market with Serenia Life, a leading member-based life insurer. LifeVault provides a secure platform for legacy planning, making it possible for users to create and manage legally valid documents such as Wills, Powers of Attorney, and Advance Care Directives.<\/p>\n
In <\/b>April, Empathy released <\/b>The Hidden Barriers to the Great Wealth Transfer Report<\/b><\/a>, which detailed the critical barriers blocking families from effectively preparing legacy plans. The data found that many families lack the documents required for a smooth transition. For example:<\/p>\n \u201cAt Empathy, we\u2019re dedicated to supporting families through life\u2019s hardest moments,\u201d said Empathy Co-Founder and CEO Ron Gura. \u201cWe support millions of Canadian and U.S. policyholders through partnerships with leading financial institutions and insurers, and we\u2019re proud to now offer LifeVault to families across Canada. We are honoured to bring it to market as we expand our partnership with Serenia Life.\u201d<\/p>\n Empathy LifeVault<\/a> is an intuitive platform designed to help individuals organize and safeguard essential estate and financial documents, reflecting a broader shift toward technology-enabled planning that helps families prepare for complex life transitions and protect their loved ones\u2019 assets through:<\/p>\n \u201cWe are thrilled to partner with Empathy yet again to make end-of-life planning even easier for our members,\u201d said Angela Ricci, Chief Marketing Officer at Serenia Life. \u201cAs a life insurance organization, Serenia Life knows firsthand how difficult the loss of a loved one can be, both emotionally and practically. Having a digital \u2018vault\u2019 to create and store important documents, like a Will or Power of Attorney, means one less challenge for loved ones navigating their grief.\u201d<\/p>\n This announcement builds on Empathy\u2019s strong momentum in Canada, where it already partners with leading financial institutions and insurers including Serenia Life, BMO, iA Financial Group, Equitable, and TD. LifeVault\u2019s entrance into the market extends care beyond bereavement support to help Canadians plan and proactively protect what matters to them most. For the first time, Canadian financial institutions and insurers can access a single, integrated platform combining loss support and estate planning, purpose-built for enterprise.<\/p>\n Empathy\u2019s report, The Hidden Barriers to the Great Wealth Transfer<\/b><\/a>, was developed in partnership with Censuswide. The survey collected responses from over 6,500 respondents across Canada, the United States, and the United Kingdom.<\/p>\n Empathy is a leading technology company transforming the way people plan for and navigate life\u2019s toughest moments. Serving tens of millions of policyholders across North America and the UK, Empathy partners with eight of the top ten U.S. life insurance carriers and supports financial institutions globally. With $130 million in funding from top-tier venture firms including Index Ventures, General Catalyst, and Adams Street Partners, Empathy combines technological innovation with compassion to provide unparalleled support for estate management, legacy planning, bereavement, disability and more. Recognized by Apple, Google Play, Fast Company and others, Empathy is redefining the standard for modern family care. For more information, please visit www.empathy.com<\/a>.<\/p>\n SOURCE: Empathy<\/i><\/p>\n Tags: digital document solution<\/a>, document management<\/a>, Empathy<\/a>, industry first<\/a>, launch<\/a>, retirement planning & savings<\/a>, survey<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":" Serenia Life is First-to-Market for Empathy\u2019s Legacy Planning Platform for Canadian Families New York, NY (Apr. 9, 2026) \u2013 Empathy, the leading technology platform transforming how families prepare for and navigate life\u2019s most difficult...<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[1],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/24971"}],"collection":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/comments?post=24971"}],"version-history":[{"count":0,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/24971\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/media?parent=24971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/categories?post=24971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/tags?post=24971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
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About the \u2018Hidden Barriers to the Great Wealth Transfer\u2019 Survey<\/b><\/h4>\n
About Empathy<\/b><\/h4>\n