{"id":24747,"date":"2026-02-13T17:06:13","date_gmt":"2026-02-13T17:06:13","guid":{"rendered":"https:\/\/www.insurancejournal.com\/?p=858094"},"modified":"2026-02-13T17:06:13","modified_gmt":"2026-02-13T17:06:13","slug":"experian-launches-insurance-marketplace-app-on-chatgpt","status":"publish","type":"post","link":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/2026\/02\/13\/experian-launches-insurance-marketplace-app-on-chatgpt\/","title":{"rendered":"Experian Launches Insurance Marketplace App on ChatGPT"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.insurancejournal.com\/app\/uploads\/2026\/02\/Experian-logo-headquarters-AdobeStock-580x387.jpeg\"><\/p>\n<div><img decoding=\"async\" src=\"https:\/\/www.insurancejournal.com\/app\/uploads\/2026\/02\/Experian-logo-headquarters-AdobeStock-scaled.jpeg\" class=\"ff-og-image-inserted\"><\/div>\n<ul class=\"nav nav-tabs tabs tabs-entry\">\n<li class=\"active\"><a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2026\/02\/13\/858094.htm\">Article<\/a><\/li>\n<li><a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2026\/02\/13\/858094.htm?comments\" rel=\"nofollow\">1 Comment<\/a><\/li>\n<\/ul>\n<div class=\"article-content clearfix\">\n<p>Experian announced the launch of the Experian Insurance Marketplace app on ChatGPT, introducing its insurance comparison platform to OpenAI\u2019s audience, to help consumers find auto insurance.<\/p>\n<p>In the Feb. 13 announcement, Experian said the move is \u201ca significant advancement in Experian\u2019s AI strategy, leveraging conversational technology to simplify everyday financial choices and create a more intuitive and helpful consumer experience.\u201d<\/p>\n<p>\u201cConsumers are increasingly using conversational AI to learn, ask questions, explore and solve meaningful financial challenges,\u201d said Dacy Yee, president of Experian Consumer Services, in a statement. \u201cMaking our insurance marketplace available through ChatGPT allows people to evaluate their choices naturally and potentially save more than $1,000 annually on auto coverage.\u201d<\/p>\n<p>The Experian Insurance Marketplace allows access to 37 leading insurers for rate comparisons, customized recommendations, and Experian\u2019s data expertise. Within the app on ChatGPT, users can review coverage options, compare estimated rate, and ask follow-up questions in real time.<\/p>\n<p>Experian said over time it plans to introduce deeper personalization, ultimately leading to the ability for consumers to progress toward bindable coverage directly within ChatGPT.<\/p>\n<div class=\"bzn bzn-sized bzn-intext\">\n<ins data-revive-zoneid=\"79\" data-revive-topics=\"new-markets\" data-revive-companies=\"experian\" data-revive-block=\"1\" data-revive-id=\"36eb7c2bd3daa932a43cc2a8ffbed3a9\"><\/ins> <\/div>\n<p class=\"tagtag\"> <span class=\"tagtag\">Topics<\/span> <a href=\"https:\/\/www.insurancejournal.com\/new-markets\/\" class=\"btn btn-sm btn-primary tagtag\">New Markets<\/a> <\/p>\n<\/p><\/div>\n<div class=\"article-poll\" data-post=\"858094\">\n<div class=\"article-poll-vote\">\n<p>Was this article valuable?<\/p>\n<\/p><\/div>\n<div class=\"article-poll-feedback voted-no\">\n<form class=\"feedback-form\">\n<p>Thank you! 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Please tell us what you liked about it.<\/p>\n<p> <textarea placeholder=\"Enter your feedback...\"><\/textarea> <button type=\"submit\" class=\"submit\" disabled>Submit<\/button> <button class=\"cancel\">No Thanks<\/button> <\/form>\n<\/p><\/div>\n<div class=\"article-poll-more-articles\">\n<p class=\"thank-you-text\">Here are more articles you may enjoy.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"subscribe-banner subscribe-banner-in-content-2\">\n<div class=\"content\">\n<h4>Interested in <em>New Markets<\/em>?<\/h4>\n<p>Get automatic alerts for this topic.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Article 1 Comment Experian announced the launch of the Experian Insurance Marketplace app on ChatGPT, introducing its insurance comparison platform to OpenAI\u2019s audience, to help consumers find auto insurance. In the Feb. 13 announcement,&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":24748,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[192,1909,1910,312,2,1,537],"jetpack_featured_media_url":"https:\/\/blog.lifeinsurance-orleans.ca\/wp-content\/uploads\/2026\/02\/experian-launches-insurance-marketplace-app-on-chatgpt.jpg","_links":{"self":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/24747"}],"collection":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/comments?post=24747"}],"version-history":[{"count":0,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/24747\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/media\/24748"}],"wp:attachment":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/media?parent=24747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/categories?post=24747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/tags?post=24747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}