A November 2024 survey of more than 450 actively employed CEOs and other senior executive business leaders revealed that their most critical challenges to leading and growing their enterprise are talent and workforce<\/a> (23%) and culture and people management (13%).<\/p>\n \u201cAs traditional avenues of growth like market consolidation, labor arbitrage and cheap financing show signs of diminishing returns, CEOs are looking to employee productivity to fuel their growth ambitions in 2025 and beyond,\u201d said Brent Cassell<\/a>, Vice President, Advisory\u200b in the Gartner HR practice<\/a>. \u201cHowever, productivity remains difficult for most employers to define, measure and impact.\u201d<\/p>\n Gartner has identified a working measure of productivity for knowledge workers that significantly improves business outcomes<\/a>, such as revenue, profitability and brand reputation: employees doing quality work consistently and on time \u2013 employee efficiency \u2013 and employees devoting their time and skills to work that is results oriented and focused on organizational priorities \u2013 employee value creation. \u200b<\/p>\n The four emerging productivity myths that HR must address to drive their organizations desired business outcomes include:<\/p>\n \u201cEmployees, managers, and business leaders view productivity in different \u2013 and occasionally contradictory \u2013 ways and HR is the glue that holds them together,\u201d said Swagatam Basu<\/a>, Senior Director in the Gartner HR practice.<\/p>\n The HR function must do four things to play an active partnership role in shaping productivity initiatives at their organization:<\/p>\n To achieve the desired productivity benefits of GenAI, HR must plug three productivity leaks: limited awareness, inconsistent adoption and ineffective use. To do so, HR must leverage its core competencies in change management, learning and development and employee experience.<\/p>\n When an organization addresses employees\u2019 awareness, adoption and use of GenAI, employees can be up to 8% more productive, and they\u2019re 2.7 times as likely to experience speed and quality gains from GenAI.<\/p>\n \u201cSince onsite employees and hybrid employees are equally productive, it\u2019s clear that productivity is not about where work gets done, it\u2019s about how work gets done,\u201d said Basu.<\/p>\n Gartner analysis of more than 100 work attributes revealed that a supportive team culture has the greatest positive impact on the productivity of both hybrid and onsite employees, increasing employee productivity by up to 11%.<\/p>\n To create a supportive team culture that facilitates productivity, HR leaders need to do two things:<\/p>\n \u201cData is useful, but on its own can provide an incomplete picture,\u201d said Cassell. \u201cWhat\u2019s needed is understanding the context in which that data was collected. Investing in getting detailed contextual information for a focused set of metrics has almost twice the impact on employee productivity compared to investing in acquiring more quantitative data on a variety of metrics.\u201d<\/p>\n HR can take two actions to ensure their productivity data comes with the needed context:<\/p>\n Organizations that take action on all four emerging productivity myths can increase employee productivity by up to 35%, which translates into an individual employee working 2.8 more hours a day, generating more than $47,000+ in extra revenue annually.<\/p>\n Gartner clients can learn more in the on-demand webinar: \u201cMaximizing Employee Productivity: Debunking Emerging Productivity Myths<\/a>.\u201d<\/p>\n The Gartner HR practice brings together the best relevant content approaches across Gartner to offer individual decision makers strategic business advice on the mission-critical priorities that cut across the HR function. Additional information is available at www.gartner.com\/en\/human-resources\/products\/gartner-for-hr<\/a>.<\/span><\/p>\n Gartner (NYSE: IT)<\/em> delivers actionable, objective insight that drives smarter decisions and stronger performance on an organization\u2019s mission-critical priorities. To learn more, visit www.gartner.com<\/a>.<\/p>\n Source: Gartner<\/i><\/p>\nMyth No. 1: Productivity Is Not HR\u2019s Job<\/h3>\n
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Myth No. 2: Using AI Equals Quick Productivity Growth<\/h3>\n
Myth No. 3: Onsite Employees Are More Productive Than Hybrid Employees<\/h3>\n
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Myth No. 4: More Data Improves Productivity<\/h3>\n
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About Gartner for HR Leaders<\/b><\/h4>\n
About Gartner<\/b><\/h4>\n