{"id":23231,"date":"2025-03-10T16:06:48","date_gmt":"2025-03-10T16:06:48","guid":{"rendered":"https:\/\/www.insurance-canada.ca\/?p=82659"},"modified":"2025-03-10T16:06:48","modified_gmt":"2025-03-10T16:06:48","slug":"genai-capabilities-rolled-out-to-100-of-manulifes-workforce-with-75-engagement-rate","status":"publish","type":"post","link":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/2025\/03\/10\/genai-capabilities-rolled-out-to-100-of-manulifes-workforce-with-75-engagement-rate\/","title":{"rendered":"GenAI Capabilities rolled out to 100% of Manulife\u2019s Workforce with 75% Engagement Rate"},"content":{"rendered":"<h3>Manulife\u2019s digital capabilities, including AI-enabled enhancements, are expected to generate a threefold return on investment over five years through 2027<\/h3>\n<p>Toronto, ON (Mar. 6, 2025) \u2013 <span class=\"cmp-text__cta--hyperlink\">Manulife is pleased to announce that over 75 percent of its global workforce are engaged with GenAI through learning, immersive experiences and tools, including <em>ChatMFC<\/em>, its proprietary GenAI assistant introduced in 2024. Manulife has been actively investing in AI tools to embed across its workforce since the AI practice was introduced nearly ten years ago.<\/span><\/p>\n<p>By democratizing access to AI-enabled solutions, the Company is empowering colleagues to harness its potential in their daily workflows, enhancing efficiency and driving innovation. AI is not a stand-alone function at Manulife, it is an integral part of how the company operates across teams, geographies, and business units.<\/p>\n<h4><strong>A Culture of AI Democratization and Innovation<\/strong><\/h4>\n<p>\u201cAI is transformative, and it is creating efficiencies for how we work, create, and interact with one another,\u201d said Jodie Wallis, Global Chief Analytics Officer, Manulife. \u201cBy equipping our teams with GenAI tools, we\u2019re enabling them to work smarter, move faster, and make a bigger impact. We\u2019ve doubled our AI-driven impact by diversifying and expanding solutions, strengthening data and AI platforms, and practicing responsible AI governance, proving that our teams see real value.\u201d<\/p>\n<p>Manulife has made a multi-billion-dollar investment in its digital transformation including a cloud-based data and AI platform and scaled AI solutions. Today, the Company has deployed:<\/p>\n<ul>\n<li><strong><em>ChatMFC<\/em>, available across Manulife\u2019s global workforce, this GenAI tool can be used to automate routine tasks and allow employees to focus on higher-value, strategic work.<\/strong><\/li>\n<li><strong>A skills-building program <\/strong>that empowers colleagues at all levels to understand, experiment with, and apply AI effectively.<\/li>\n<li><strong>More than 35 GenAI use cases across Canada, the U.S., and Asia have been deployed to-date, with an additional 70 GenAI use cases prioritized to be deployed <\/strong>by the end of 2025. These GenAI use cases are sourced from the Company\u2019s pipeline of over 400 GenAI solutions submitted by its workforce.<\/li>\n<li>A dedicated talent pool of nearly 200 global data scientists and machine learning engineers, embedded across the organization to scale AI capabilities.<\/li>\n<\/ul>\n<h4><strong>Manulife\u2019s Global AI Strategy: Scaling Responsibly<\/strong><\/h4>\n<p>\u201cAI is driving efficiency, fueling growth, and strengthening our bottom line globally,\u201d said Karen Leggett, Global Chief Marketing Officer, Manulife. \u201cBy embedding AI at scale, we\u2019re not just optimizing operations \u2013 we\u2019re empowering colleagues to deepen customer relationships, improving advisor connections, and unlocking new revenue streams. As a strategic enabler of long-term success, AI will continue to be a cornerstone of Manulife\u2019s responsible and scalable growth.\u201d<\/p>\n<p><span class=\"cmp-text__cta--hyperlink\">Manulife\u2019s commitment to responsible AI ensures that innovations align with ethical, safety, and sustainability standards. The company\u2019s <a title=\"responsible ai principles pdf\" href=\"https:\/\/www.manulife.com\/en\/about\/ai.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Responsible AI Principles<\/a> guide how solutions are designed, developed, and deployed, reinforcing trust and transparency in AI applications.<\/span><\/p>\n<p>Beyond <em>ChatMFC<\/em>, AI is being embedded in customer interactions, operations, and strategic decision-making. Examples include:<\/p>\n<ul>\n<li><strong>New Ways of Working:<\/strong> Manulife\u2019s new AI-enabled translation tool provides global access to self-serve real-time translations in 9 languages, increasing efficiency and speed.<\/li>\n<li><strong>Revenue Growth:<\/strong> The Sales Enablement Tool, initially launched in Singapore, provides personalized insights to advisors. Its rapid global expansion, including to wholesalers, has expanded to multiple global markets.<\/li>\n<li>Customer Experience<strong>:<\/strong> GenAI-powered solutions now support over 110 million calls annually, with further expansion planned this year. Deployed across all North America contact centres and being scaled to our Asia operations, the technology enhances response speed, accuracy, and service quality by providing agents with instant, source-backed answers and confidence scores.<\/li>\n<\/ul>\n<p>Manulife\u2019s AI roadmap for 2025 is designed for impact, deepening AI-driven insights, enhancing personalization for customers and advisors, and expanding investment in scalable, responsible solutions. By ensuring every colleague can leverage AI in their work, Manulife is strengthening its position as a leader in AI adoption across financial services.<\/p>\n<p>Manulife expects their digital capabilities, including AI-enabled enhancements, to generate a threefold return on investment over five years through 2027 with over $600 million of benefits<sup class=\"supscript\">[<a href=\"https:\/\/www.insurance-canada.ca\/2025\/03\/10\/manulife-genai-workforce-engagement-rate\/#notes\">1<\/a>]<\/sup> realized in 2024 from our digital initiatives globally.<sup class=\"supscript\">[<a href=\"https:\/\/www.insurance-canada.ca\/2025\/03\/10\/manulife-genai-workforce-engagement-rate\/#notes\">2<\/a>]<\/sup><\/p>\n<p>To learn more about Manulife\u2019s AI progress, visit <a title=\"Manulife AI webpage\" href=\"https:\/\/www.manulife.com\/en\/about\/ai.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">manulife.com\/AI<\/a>.<\/p>\n<h4 class=\"smallhead\">Notes<\/h4>\n<p>[1] The benefits from our global digital, customer leadership initiatives include expense saves, growth absorption, revenue benefits (margin businesses) and new business CSM growth (insurance).<\/p>\n<p>[2] Manulife <a href=\"https:\/\/www.manulife.com\/content\/dam\/corporate\/en\/documents\/investors\/MFC_MDA_2024_Y1_EN.pdf\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">2024 Annual MD&amp;A<\/a>.<\/p>\n<h4 class=\"smallhead\"><b>About Manulife<\/b><\/h4>\n<p>Manulife Financial Corporation <em>(TSX\/NYSE\/PSE: MFC, SEHK: 945)<\/em> is a leading international financial services provider, helping people make their decisions easier and lives better. With our global headquarters in Toronto, Canada, we provide financial advice and insurance, operating as Manulife across Canada, Asia, and Europe, and primarily as John Hancock in the United States. Through Manulife Investment Management, the global brand for our Global Wealth and Asset Management segment, we serve individuals, institutions, and retirement plan members worldwide. At the end of 2022, we had more than 40,000 employees, over 116,000 agents, and thousands of distribution partners, serving over 34 million customers. We trade as \u2018MFC\u2019 on the Toronto, New York, and the Philippine stock exchanges and under \u2018945\u2019 in Hong Kong. For more information, visit <a href=\"https:\/\/www.manulife.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">www.manulife.com<\/a>.<\/p>\n<p class=\"referencetextnoital\">Not all offerings are available in all jurisdictions. All figures in CAD unless otherwise stated.<\/p>\n<h4 class=\"smallhead\"><b>Forward-looking statements<\/b><\/h4>\n<p class=\"referencetextnoital\">This document contains forward-looking statements within the meaning of the \u201csafe harbour\u201d provisions of Canadian provincial securities laws and the U.S. Private Securities Litigation Reform Act of 1995 with respect to Manulife\u2019s use of its digital capabilities, including AI-enabled tools, and the expected benefits it expects to realize. Although we believe that the expectations reflected in such forward-looking statements are reasonable, such statements involve risks and uncertainties, and undue reliance should not be placed on such statements. Certain material factors or assumptions are applied in making forward-looking statements, and actual results may differ materially from those expressed or implied in such statements. Important factors that could cause actual results to differ materially from expectations include but are not limited to general business and economic conditions; changes in laws and regulations with respect to the use of AI-enabled tools; our ability to execute our digital plans and to deploy future digital use cases; our ability to adapt products and services to the changing market; our ability to attract and retain key employees; and our ability to protect our intellectual property and exposure to claims of infringement from others. Additional information about material risk factors that could cause actual results to differ materially from expectations may be found in our most recent annual and interim reports and elsewhere in our filings with Canadian and U.S. securities regulators.<\/p>\n<p class=\"referencetextnoital\">The forward-looking statements in this document are, unless otherwise indicated, stated as of the date hereof. We do not undertake to update any forward-looking statements, except as required by law.<\/p>\n<p class=\"referencetext\"><em>SOURCE: Manulife Financial Corporation<\/em><\/p>\n<p> Tags: <a href=\"https:\/\/www.insurance-canada.ca\/tag\/artificial-intelligence\/\" rel=\"tag\">Artificial Intelligence (AI)<\/a>, <a href=\"https:\/\/www.insurance-canada.ca\/tag\/chatbot\/\" rel=\"tag\">chatbot<\/a>, <a href=\"https:\/\/www.insurance-canada.ca\/tag\/engagement\/\" rel=\"tag\">engagement<\/a>, <a href=\"https:\/\/www.insurance-canada.ca\/tag\/manulife\/\" rel=\"tag\">Manulife<\/a>, <a href=\"https:\/\/www.insurance-canada.ca\/tag\/virtual-assistant\/\" rel=\"tag\">virtual assistant<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Manulife\u2019s digital capabilities, including AI-enabled enhancements, are expected to generate a threefold return on investment over five years through 2027 Toronto, ON (Mar. 6, 2025) \u2013 Manulife is pleased to announce that over 75&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[1],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/23231"}],"collection":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/comments?post=23231"}],"version-history":[{"count":0,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/23231\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/media?parent=23231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/categories?post=23231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/tags?post=23231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}