{"id":21067,"date":"2023-12-01T20:39:28","date_gmt":"2023-12-01T20:39:28","guid":{"rendered":"https:\/\/www.thinkadvisor.com\/2023\/12\/01\/11-new-findings-on-what-clients-really-think-of-advisors\/"},"modified":"2023-12-01T20:39:28","modified_gmt":"2023-12-01T20:39:28","slug":"11-new-findings-on-what-clients-really-think-of-advisors","status":"publish","type":"post","link":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/2023\/12\/01\/11-new-findings-on-what-clients-really-think-of-advisors\/","title":{"rendered":"11 New Findings on What Clients Really Think of Advisors"},"content":{"rendered":"<div class=\"media_block\"><a href=\"https:\/\/feeds.feedblitz.com\/-\/843407270\/0\/thinkadvisor\/\"><img decoding=\"async\" src=\"https:\/\/images.thinkadvisor.com\/contrib\/content\/uploads\/sites\/415\/2023\/02\/01_Young_Advisor_Couple_Explain_Adobe_640x640.jpg\" class=\"media_thumbnail\"><\/a><\/div>\n<p><button id=\"start-slideshow-top\" data-toggle=\"modal\" data-target=\"#slideshowModal\" class=\"start-slideshow carousel-control slideshow-btn industry-spotlight \">Start Slideshow <img decoding=\"async\" src=\"https:\/\/www.thinkadvisor.com\/assets\/master-template\/images\/market-images\/tasr\/rightarrow.svg\" class=\"prevbtn-img\"><\/button> <\/p>\n<p id=\"first-para\">U.S. consumer demand for live, hands-on financial advisors continues to grow despite voluminous data and technology designed to empower individuals to handle their own investments, says new research from&nbsp;Cerulli Associates and the Securities Industry and Financial&nbsp;Markets Association.<\/p>\n<p>The \u201cadvised\u201d investor segment has grown to 47% now from 35% in 2009, while the group&nbsp; classifying themselves as \u201cself-directed\u201d has fallen to 24% from 41%, according to the research.<\/p>\n<p>At the same time, 63% of investors indicate a willingness to pay for advice, compared with 38% in 2009, Cerulli noted. Interest in&nbsp;formal&nbsp;financial plans has increased to 54% from 38% in the same 14-year stretch, the research found.<\/p>\n<p>\u201cInvestors seek advisors with a service set aligned with their financial goals,\u201d Scott Smith, advice relationships director at Cerulli, said in a statement. \u201cLooking forward,&nbsp;we believe demand will be centered around personalized comprehensive advice delivered through trusted advisors.\u201d<\/p>\n<p>Kenneth E. Bentsen, Jr. SIFMA president and CEO, added: \u201cThe data clearly indicates that Investors are increasingly choosing professional advice and recognize the value to navigate complicated choices. Trustworthiness and quality of service comprise the foundation of client satisfaction.\u201d<\/p>\n<p>Among the big takeaways, Cerulli and SIMFA found:<\/p>\n<p>\u201cAdvised clients want to know that someone is looking out for them, so they don\u2019t have to worry.&nbsp;Clients are very interested in adopting more solutions from trusted providers. The growth of digital offerings and AI should be considered a complement to, rather than a replacement for, human advisors.\u201d<\/p>\n<p>Another:<\/p>\n<p>\u201cTo ensure long-term client growth, providers will need to offer scalable omni-channel hybrid advice solutions to engage clients before they have met traditionally targeted wealth levels.&nbsp;Displacing providers will become increasingly difficult as incumbents find more ways to extend the breadth of their client relationships with additional solution options.\u201d<\/p>\n<p>The research findings are based on a MarketCast Global Wealth Monitor Survey that targeted&nbsp;affluent U.S. households with more than $250,000 in investable assets and near-affluent&nbsp;households with more than $125,000 in household income and that are headed by someone younger than 45 years old&nbsp;\u2014 a respondent base that\u2019s wealthier and slightly younger than the overall&nbsp;American population.<\/p>\n<p>Check the gallery to dig into 11 findings from the research, which Cerulli and SIFMA presented in a webcast Thursday.<\/p>\n<p> <button data-toggle=\"modal\" data-target=\"#slideshowModal\" class=\"start-slideshow carousel-control slideshow-btn industry-spotlight\">Start Slideshow <img decoding=\"async\" src=\"https:\/\/www.thinkadvisor.com\/assets\/master-template\/images\/market-images\/tasr\/rightarrow.svg\" class=\"prevbtn-img\"><\/button><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Start Slideshow U.S. consumer demand for live, hands-on financial advisors continues to grow despite voluminous data and technology designed to empower individuals to handle their own investments, says new research from&nbsp;Cerulli Associates and the&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[1],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/21067"}],"collection":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/comments?post=21067"}],"version-history":[{"count":0,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/21067\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/media?parent=21067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/categories?post=21067"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/tags?post=21067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}