Toronto, ON (May 16, 2019) \u2013 Goose Digital, Canada\u2019s leading marketing automation agency, announces an enhanced partnership with Adaptive Marketing provider Act-On Software for an increased focus on best-in-class solutions for insurance providers across the United States and Canada.<\/p>\n
Today, insurance providers are challenged with delivering meaningful digital experiences in a rapidly evolving market. As both personal and commercial insurance products are being disrupted, the modern insurance customer is also asking to be sold to and serviced in traditional and digital ways. This challenge is compounded by the fact that many insurance agencies, brokers, and carriers are falling behind in the adoption of holistic digital strategies that include best-in-class marketing technologies. Adding to the complexity is the reality that legacy insurance technologies simply cannot provide the speed, insight, and outreach required to succeed in an increasingly digital world.<\/p>\n
In March 2019, Act-On announced Accelerate, the most cost-effective bundled offering of marketing automation technology, implementation and strategy services, and hands-on premium support for organizations interested in ensuring that their investments achieve desired outcomes. As a result of the challenge insurance providers face, Act-On is doubling down on its commitment to provide best-of-breed audience engagement technology for insurance providers:<\/p>\n
\u201cAct-On aims to deliver the world\u2019s most comprehensive end-to-end solution for insurance organizations through cutting edge marketing technology, integrations with critical insurance platforms, and an expert partner like Goose Digital who understands the insurance industry and how to best use these technologies and related services to attract, acquire and retain clients.\u201d said Chris Masino, Chief Revenue Officer at Act-On.<\/p>\n
\u201cGoose Digital has been a top Act-On partner for four years and we\u2019re thrilled to further align our skill sets and insurance focus with them. Together, our experience developing strategies and executing complex marketing automation programs for national carriers and brokers across Personal and Commercial lines and Act-On\u2019s industry leading marketing automation platform make an incredible offering for this industry to adapt to evolving markets and drive their businesses forward,\u201d said Michael Turcsanyi, Chief Executive Officer at Goose Digital.<\/p>\n
For more information about Act-On\u2019s insurance solutions, please visit act-on.com\/insurance\/<\/a>. For more information about Goose Digital\u2019s insurance expertise, please visit goosedigital.com\/insurance<\/a>.<\/p>\n Learn more about Act-On and Goose Digital\u2019s Insurance Solutions at Vertafore\u2019s Accelerate User Conference<\/a>, May 21-23 in Cincinnati, Ohio.<\/p>\n About Goose Digital<\/b><\/p>\n Goose Digital is Canada\u2019s leading marketing automation agency. We take organizations on a journey of digital transformation to optimize operations and drive faster return on marketing investment with proven digital strategies and expertise with cutting edge technologies such as Act-On, HubSpot, Marketo, and Salesforce Pardot and Marketing Cloud. Our marketing automation experience helps organizations get to value faster while outpacing competitors with innovation and rapid execution. For more information, visit www.goosedigital.com<\/a>.<\/p>\n About Act-On Software<\/b><\/p>\n Act-On Software is the leader in Adaptive Marketing solutions that empower marketers to achieve the purposeful and personalized engagement that their business needs to thrive. Act-On makes customer data actionable, enabling marketers to strategize better business outcomes, drive more relevant multi-channel marketing, and generate higher customer lifetime value\u2013all with the fastest time-to-value. For more information, visit www.act-on.com<\/a>.<\/p>\n SOURCE: Goose Digital<\/em><\/p>\n Tags: Act-On Software<\/a>, automated marketing<\/a>, Goose Digital<\/a> Read the original article at Insurance-Canada.ca <\/a><\/p>\n","protected":false},"excerpt":{"rendered":" Act-On enlists Goose Digital to lead implementations & consulting for insurance providers as part of its end-to-end marketing automation solution which combines technology, implementation, strategy development, and technical support Toronto, ON (May 16, 2019)...<\/p>\n","protected":false},"author":578,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/14976"}],"collection":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/users\/578"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/comments?post=14976"}],"version-history":[{"count":0,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/posts\/14976\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/media?parent=14976"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/categories?post=14976"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.lifeinsurance-orleans.ca\/index.php\/wp-json\/wp\/v2\/tags?post=14976"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}